For computer add-ons, see Downloadable content.
For basic avatar customization options, see Player.
For additional customization options, see Player/Customization.

In-App Purchases (or IAP) are optional add-ons that can be purchased to enhance gameplay experience aesthetically, or beneficially, depending on the developer. Costs of add-on content are typically determined by development time, expenses on the developer's part and quality. 

The mobile version features an in-app store displayed on the splash screen. This option is absent in the computer versions, with the full game (with all add-on content included) being purchasable.

I'm taking a fresh look at the customization possibilities, since we know it's very important to players. I really would like to offer some nice new customization options -- but since these will take additional development effort, we'd make them into packs for in-app purchases. Generally pretty cheap per pack -- $1-$3 (though I have an idea for one that would be more special and expensive).

I do want them to hew to realism and in-game suitability. The latter means that wolf body sizes can't vary much (since that has implications for elk-biting and other things), and I don't think the personality thing fits in the customization scheme.

We can definitely have a much greater variety of coat colors/patterns. I'm hoping to have eye color, though we need to do some work to make sure it'll work on iPad 2 (that being the lowest-power tablet that the game will run on). I'd like to have several different howls to choose from. I would like to improve the tint slider as Shusuke suggests, but there are some technical limitations that may prevent that.

I've been looking for photos of scars and other distinguishing marks on wolves, particularly Yellowstone wolves, but can't find much. So if anyone can find good reference photos showing such things, please link to them here, and we'll take a look. We'd prefer to stick with Yellowstone wolves, but any wolf subspecies would be helpful. Dogs and hybrids, not so much, unless you can find some mention of a similar thing on a wild wolf.


All customizations are purely cosmetic and boast no perks or benefits over other players in-game. Please use a currency converter to get a rough idea of how much American dollars translate to your country's currency.


This gallery is subject to change at any time. Files may be superseded by new screenshots at any time, whether by editors or WolfQuest Team Members to better showcase the customization and improve the article. New sub-sections will be added as-needed.

Game Modes

Content that is only specific to unlocking modes of gameplay. Click an image to enlarge.

Name Picture Price Description
Episode 1
Wq1 splash
Free Full Amethyst Mountain episode.
Episode 2
Wq2 splash
$-.-- Full Slough Creek episode.
Multiplayer pack 2.7
$-.-- Enables multiplayer access.


Content that unlocks a map, rendering it playable.

Name Picture Price Description
Lost River
Wq2.7 newmpmap2015213
$-.-- An all-new multiplayer map introduced set outside of Yellowstone[2].


Content that modifies the appearance of the avatar or may otherwise be equipped for cosmetic purposes. Click an image to enlarge.

Name Picture Price Description
2.7 body normal
Free No customizations enabled; standard/default.
Notched Ear
2.7 body notched ear
$-.-- Right ear displays a small notch.
Bent Ear
2.7 body bent ear
$-.-- Left ear is visibly bent.
Flat Ear
2.7 body flat ear
$-.-- Right ear is doubled over.
Torn Ear
2.7 body torn ear
$-.-- Left ear is torn at the tip.
Radio Collar
2.7 body radio collar
$-.-- A collar is affixed around the avatar's neck.
2.7 body limpy
$-.-- Overrides all animations with a permanent limp. The avatar's left rear leg is injured.

Pelt Packs

Content that applies to the full body of the avatar and/or NPCs. Click an image to enlarge.

Name Picture Price Description
Allpacks original
Coatpacksample 1 2.7


Free; included with the game. The familiar original/default pelts.
Lamar Canyon
Allpacks lamarcanyon
Coatpacksample 2 2.7


$-.-- Adds five new coat textures. Modelled after the real-world Lamar Canyon wolf pack[3].
Blacktail Deer Plateau
Allpacks blackfootdeerplateau
Coatpacksample 3 2.7


$-.-- Adds five new coat textures. Modelled after the real-world Blacktail Deer Plateau wolf pack.
Life is Rough
LifeIsRough swatches


$-.-- Adds new coat textures.


Name Picture Price Description
Howl selection
Free. A total of eight howls.


A buy-all option will be present for both tablet and Mac/Win users. Interested members may also opt to leave a tip of their choosing for the WolfQuest Team -- all proceeds go back into furthering game development, even opening the doors to the possibility of new episodes in the future.

The base price for a buy-all is $10.

Tablet users may opt to purchase only those features they would be interested in; the individual prices of each add-on is displayed above and within sub-articles. Computer users do not have this option and would have to pay the specified price (or its equivalent when converted into other currencies) due to technical complications.


  • The in-dev reveal of the Blacktail Deer Plateau pack is erroneously titled Blackfoot Deer Plateau.


  1. • WQ: Tablet version: Wolf customization options, 28-Dec-2014
  3. Cited from as clarified by Dave.

Player Coats OriginalLamar CanyonBlacktail Deer PlateauLife is Rough
Abilities StatsHowls
Body Notched EarBent EarFlat EarTorn EarRadio CollarLimpy
Other DLCIn-App Purchases
Editions MacWindowsIOSAndroidKindleStorefronts
Configuration Graphics qualityLauncherShaders
Features AccountsAchievementsCustomization (Player) • Experience pointsFriendsHuman ImpactsMultiplayerPackResting & Sleeping
Game mechanics AIAuto-saveDeathDifficultyPack AffinityScent visionSpawnersWeather
Interactive AnimationsCarcassDensEmotesNPCsHuntingMapPack RallySocial arenaTime
Interfaces User InterfacesHeads-up DisplayPack StatsTutorial
Game Files AudioTexturesMusicIn-App PurchasesDownloadable content
Miscellaneous Bugs and GlitchesCheatsDevelopment BuildsSkybox

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